Press Mag Media have been appointed to implement a print advertising campaign for design and marketing agency Chase & Co, using leaflet drops within Stevenage postcode areas SG13, SG14 and SG15 in the borough of Hertfordshire. The double-sided A5 adverts will promote North Herts Toyota, a new and second hand car dealer located in the county’s city of Letchworth.
One side of the leaflet features central images of a red Toyota AYGO Fire and a white Toyota Yaris TR, beneath the headline ‘two great offers from North Herts Toyota’. A cobalt background lies beneath the design, accompanied by financing details and both a ‘5 year Toyota Warranty’ stamp and a ‘NU13 REG’ logo.
The advert’s reverse side features the Toyota logo alongside a white AYGO Fire model, integrating a map, address, telephone number and website to ensure that interested readers have clear direction towards further information. Small print underscores the creative, such as fuel consumption figures and agreement specifications.
Press Mag Media offer a dedicated print advertising service, managed by experienced specialists who guide clients every step of the way. Geographical postcode targeting allows campaigns to access a precise audience, ensuring that adverts only fall into relevant hands. This controlled promotional device will raise awareness for North Herts Toyota within locations covered by the reach of the dealership.
