Studies have shown that magazine advertising can offer brands a return of investment of 130%, making it one of the most rewarding media channels for businesses.
Targeted advertising
Magazine advertising presents businesses with the opportunity generate high-impact visual coverage of their brand in front of a relevant and engaged audience.
Magazines cover a range of general and specialist topics and areas, allowing your business to target those of specific interests and of a specific demographic. Alternatively, you can opt for a more general approach by targeting the most-read general publications.
If you’re a business looking to reach fans of a particular sport, listeners of a certain music genre or those interested in cooking and baking, magazine advertising allows you to reach a niche audience and make a big impression on a relevant audience. You can also target by gender, with a range of men’s and women’s titles to choose from for your ad campaign.
We have worked with a range of clients
Long-lasting exposure
The long-lasting nature of magazines guarantees your campaign a longer ‘life.’ Whilst other print publications may have a specified shelf life due to old news dating fast, magazines are read and re-read as they’re left in waiting rooms, on trains, in offices or around stations. This ensures that your campaign can still be generating exposure for your brand weeks – or even months – further down the line.
If you’re looking for high-impact visual coverage, then magazine advertising is your solution. With the option of specialist and mainstream publications across the UK, Press Mag Media can present your brand to a wide audience or tailored demographic in a top quality print publication.
Many high-end magazines carry prestige and status with their title, meaning that your advertisements become synonymous with the quality and reputation of their chosen publication. With the average magazine picked up and re-read nearly six times, this huge market is one which you really can’t afford to miss out on.
For more information on what advertising in magazines could do your business, and to talk through your campaign ideas with our experienced team, contact Press Mag Media today via online contact form or over the phone.
